A complete 30–45 day marketing strategy engagement for home service businesses doing $1M to $10M. You'll leave with a clear message, a documented plan, and a 90-day calendar your team can actually execute.
Not ready to talk yet? Take the free 7-question marketing audit and see where your marketing is leaking.
They post on social, run a few ads, try email once — and none of it connects because there's no foundation underneath it.
When your team, website, and social media all say something different, buyers can't figure out why they should choose you. Inconsistent messaging loses deals before conversations even start.
Every tactic feels like a shot in the dark. You're spending money on things that feel busy but aren't moving the needle — because there's no documented strategy tying any of it together.
You can't scale what doesn't have structure. Without a real strategy underneath your marketing, growth is unpredictable, referrals are inconsistent, and you stay stuck in reactive mode.
Strategy First isn't a template fill-in or a generic marketing plan. It's a research-backed, business-specific marketing strategy built through deep discovery and delivered in a working presentation your whole team can use.
Based on the Duct Tape Marketing methodology, every engagement covers your market positioning, customer journey, content strategy, and a prioritized 90-day execution plan.
Still on the fence about whether you even need a strategy? We answered that question directly — read this first before booking a call. And if a past agency left you wary, here's what to have in place before you hire an agency again.
Most businesses jump straight to tactics — a new website, social ads, a rebrand. Strategy First flips that. We define your ideal customer, your core message, and your most effective channels before spending a dollar on execution.
That's how you stop wasting budget and start building a marketing system that compounds over time.
Start With Strategy →Call (914) 454-2228 for pricing
30 to 45 focused days. Deep research, collaborative sessions, and a complete deliverable that's yours to keep — and execute.
Intake form, discovery call, and deep research into your business, your customers, your competitors, and your industry — before a single recommendation is made.
We review your current marketing presence, messaging consistency, and channel performance — identifying what's working, what's not, and where the biggest opportunities live.
Core message, ideal personas, customer journey mapping, content strategy, and competitive positioning — all built together in a structured working presentation.
Presentation walkthrough, 90-day execution calendar, and growth priorities. You leave with a complete plan and the clarity to execute it confidently.
A clear, differentiated statement of who you serve, what you do, and why you're the obvious choice. Ready to be your homepage headline.
2–4 detailed personas with motivations, pain points, buying behavior, and a priority ranking for where to focus first.
Full marketing hourglass — Know through Refer — with specific tactics and opportunities for each stage of the buyer journey.
Deep-dive on 3 competitors: what they're doing well, where they're weak, and exactly how you can take market share from each.
3–5 content pillars, a recommended hub page strategy, brand voice guide, and 60+ topic ideas across blog, social, and email.
A month-by-month plan with weekly focus, specific tasks per priority, and recurring items — ready to import into ClickUp or Asana.
SWOT analysis, channel assessment, trust and proof evaluation, and quick wins you can act on in the first two weeks.
Long-term vision, phased 3-phase roadmap, and a set of competitive tactics grounded in your specific market position.
The highest-leverage initiatives for the next 90 days, each framed as a project with clear goals and recommended tactics.
Strategy First is a fixed-scope engagement — no hidden add-ons, no hourly billing. You get the complete deliverable for one investment.
Start with a free 30-minute call to see if Strategy First is the right fit. No commitment required.
Book a free 30-minute call. No pitch — just a real conversation about where you are and where you want to go.
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